A marketing note that reframes marketing not as persona creation or campaign execution, but as designing the conditions that raise purchase response probability.
Notes Archive
MARKETING
Articles on SEO, AEO, GEO, CRM, email, customer touchpoints, and marketing structure in the AI era.
8 articles
-
-
A marketing note that reframes Deep Research as a personal research department for hypotheses, competitor analysis, article development, and strategic decisions.
-
A marketing note on designing content that can be selected, cited, and trusted by AI search experiences such as ChatGPT, Perplexity, and Gemini.
-
Email as a controllable customer touchpoint when AI search, social algorithms, and ad costs make external channels unstable.
-
The shift from humans thinking and AI assisting to AI handling analysis and decision support while humans design and execute.
-
How AI can process multidimensional data without forcing it into two-dimensional human-friendly views.
-
How the human role in marketing shifts to designing structures that AI can analyze well.
-
Reconnecting persona, customer journey, advertising, landing pages, and UX through the principle that people perceive after predicting.